The major great choices a writer takes — the medium, the subject matter, the style — signal the work’s genres. Those choices determine the audience, the platform, and — in many cases — the course of a career.
Each genre has a distinct purpose, and its conventions manage, create, and satisfy the audience’s expectations towards that end. To write well, the writer must be able to understand just what purpose and expectations the work signals to the audience; the writer must understand the genres.
In the Genre Festival, Robert McKee teaches five days, diving into the substance, structure, style, and principles of each of five genres: the substance of the Crime Thriller, the style of Comedy, the principles of Love Story, and the complexities of Action.
The week climaxes with the structure and characters of the grand long-form work which draws from all four of these genres: the Television Series.