Why You Should Have a Pitch Deck and How to Create One

International Screenwriters' Association 3 years ago

In this webinar, we will start with a discussion on pitch decks and then our guest, graphic designer Luke Sharp, will teach you all how to format and start building your own pitch deck on a free online design platform.

In the discussion, we will explore:
*What a pitch deck is and what is their purpose.
*How a pitch deck can help you as a writer.
*What should be included in a pitch deck for maximum visual effect.

In the class, Luke will show you:
*How to format your pitch deck with an easy template design.
*How many pages should you include and what goes on each page.
*How to find the best images for your pitch deck.
*And so much more!

Luke Sharp is a graphic design and writer who specializes in developing pitch materials for film and TV. Born and raised in Australia, he has called the USA home since 2016. Luke has worked on projects for clients including Sundance winners, independent filmmakers and various production companies. Long term he aspires to produce his own projects and continue to help others get their projects into production.

Time Stamps
0:00 - Upcoming Events
1:08 - START of Program
2:31 - About Designer Luke Sharp
3:50 - What Is a Pitch Deck?
6:52 - Difference between a Pitch Deck, Show Bible & Lookbook
9:32 - What's the point of a pitch deck?
11:55 - Do I Need a Deck?
14:16 - Different kinds of pitch deck
17:28 - What to Include in a pitch deck
27:51 - Common mistakes in a pitch deck
32:55 - Your pitch deck is a Writing Sample
35:00 - Step 1: Focus on your words
35:51 - Example Pitch Decks by genre
42:18 - What you need at the START of your Pitch Deck
43:37 - Example: A Quiet Place, all about tone
44:52 - Example: Rocket Dog, spark curiosity
45:53 - Example: Stranger Things, Page 1 sets up everything
48:55 - Example: Freaks and Geeks, relatable questions
50:04 - Best ways to finding the right Images
1:01:11 - Best Images to use
1:03:24 - Tech specs for your pitch deck
1:04:04 - Using Canva to create your pitch deck
1:12:15 - Character Set-up in your pitch deck
1:15:10 - How many words to use per page
1:18:50 - How to use Comps in your pitch deck
1:20:07 - Use your pitch deck to set your tone & filmmaking style
1:21:10 - Pitch decks are a great way to show your location & world
1:21:57 - Visuals/Mood - capture a specific aesthetic
1:22:35 - Show off ANY & ALL Team already involved
1:24:34 - Q&A: Pitch decks with animated content?
1:25:46 - Q&A: The biggest RED FLAG in a pitch deck
1:26:16 - Q&A: When to send a pitch deck
1:27:58 - Q&A: How to break up your visuals
1:30:00 - Q&A: A pitch deck as a 'leave-behind' and/or a web site
1:32:58 - Q&A: Can I copyright my pitch deck?
1:34:30 - Q&A: Do I need original art for an animation pitch deck?
1:36:00 - Q&A: How to reach Luke & the costs are for hiring a creator
1:38:14 - Final Thoughts & last tips on making a pitch deck

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