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ISA Celebrated Writers Fall 2024

  • October 25, 2024
With are thrilled to announce our inaugural list of ISA Celebrated Writers!These writers' projects have been evaluated by multiple ISA readers, advancing through several rounds in the Writing Gig consideration process. Their loglines stood out from the crowd, catching the eyes of our team. After being heavily considered for our ...
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Movies Based on Moments

  • Brock Swinson
  • .September 23, 2024
“Movies Based on Moments” Mike Mills on ‘C’mon C’mon,’ ‘Beginners,’ and ‘Thumbsucker’:“I didn’t start off thinking I was going to be a director and writing really wasn’t my thing,” said Mike Mills. “I went to Art School, got into design, and kept looking for more ways to get into the public world.”He continued, “This sounds like...
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7 Steps to a Perfect Pitch

In previous posts I talked about theme and how you can use your protagonist’s arc to clarify what your story is about. You can also use this arc as the spine for pitching your story.Knowing how to pitch your script can be a challenge particularly deciding what’s essential information and what you can leave out. Everyone is diffe...
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Write Worlds And Characters Actors Want To Play

  • Pen Densham
  • .August 26, 2024
I am convinced that actors with creative intelligence want to play roles that challenge, expand, and refresh their artistic instincts. They want to get involved with films that get noted for Oscar consideration. It’s the job of the screenwriter to create worlds and character roles actors want to play.When stars commit to a movie...
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There’s both light and dark.. there’s a lot of dark

  • Annabel Jones
  • .August 11, 2024
'There’s both light and dark.. there’s a lot of dark!' - Black MirrorCharlie Brooker & Annabel Jones on screenwriting levers, satire, and why checking your phone is like smoking. Plus great practical advice for writers! Black Mirror. The term refers to the dark, shadowy image you see of yourself while staring at the unlit screen...
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Creating Effective Pitch Decks (Part 2)

This entry is part of 2 in the series Pitch Deck:QUOTES/EXCERPTS: One page.Some dialog or narrative selections to give the reader a sense of the writing style works really well especially if the dialogue is superb. Comedies especially benefit from this because funny is funny in context or isolated.If I was pitching the TV show W...
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Creating Effective Pitch Decks (Part 1)

This entry is part 1 of 2 in the series Pitch Deck:Pitch Decks (Pitch Documents) are one of those marketing tools that although viable have limited use for writers. But they are an important part of the total marketing package every writer should put together along with a logline and synopsis.So what are they exactly and why do ...
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Why Do Critics And Audiences Disagree So Much In Film & TV Reviews?

In recent years, it’s become increasingly apparent that the opinions of everyday audiences and established film and television critics are growing increasingly further apart. Cursory glances at review sites like Rotten Tomatoes list several films in which the audience score and the critics’ score have a gap of over 20% between t...
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There Will Always Be A Market For A Script We Can’t Put Down

“There Will Always Be A Market For A Script We Can’t Put Down” Says Seth Renshaw. He worked in PR, media sales and then with CAA’s Marketing department before transitioning to film and television with David Dobkin’s Big Kid Pictures at Warner Bros.  He is currently the Head of Development at Benaroya Pictures, a writer of variou...
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When Enlightenment Hits Democracy

  • Tony McNamara
  • .June 24, 2024
“A Time When Enlightenment Hits Democracy” Tony McNamara Talks ‘The Great’:Award-winning screenwriter Tony McNamara (The Favourite, Cruella) originally told his story of Russian empress Catherine the Great through a stage play format. The play was comprised of two 45-minute parts, with the first focusing on a young Catherine and...
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What Are Your Real Chances of Success

Writers know it’s not easy to launch and sustain a career. The odds aren’t necessarily stacked in your favor. But what exactly are your chances of making it?  The answer might surprise you.The first thing we need to know is the size of the competition.  If we were to ask how many people want to be professional screenwriters or T...
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Get To The Same Place In A Less Expectant Way

  • Joby Harold
  • .June 10, 2024
“Get to the Same Place in a Less Expectant Way” Joby Harold on ‘Obi-Wan Kenobi’:“The Magnificent Seven. The Great Escape. Star Wars. Jaws. Everything that came out of that late 70s period, as a little kid in England, I loved that and started making little movies. I decided I was going to go for it,” said screenwriter Joby Harold...
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Revenge Movies Are A Dish Best Served Bold (Part 1)

This entry is part 1 of 2 in the series Revenge:Few themes are as relatable as revenge. We’ve all been wronged and considered various responses to that wrong. Not many of us use violence or extremes toward the wrongdoers, but there is a place we all go to where those remedies are at least internally considered. That’s what makes...
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Films Should Be Events

  • William Rosenfeld
  • .May 21, 2024
“Films Should Be Events” Says Producer William Rosenfeld From Such Content - William Rosenfeld is an independent producer at Such Content who’s referred to himself as “a recovering writer.” He’s been involved in the production of films like Crisis starring Gary Oldman and Mudbound starring Jason Mitchell. He co-founded the compa...
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How to Format a Script

If you’re confused by how to format a script, you’re in the right place. The following post contains excerpts from our book, “Master Screenplay Format: A Clear Guide On How To Format a Screenplay For The Spec Market.”The overall message of the book when it comes to your movie script format is to stay as clear and consistent as p...
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What The Length Of Your Screenplay Says About You

A few recent incidents made me realized that I have to talk about it. Shallow though it may seem, I have to talk about size. Or, more accurately, length.First, it was the 120-page 2-hour TV pilot from a first time, unrepresented writer.Then it was the 78-page feature screenplay. Promptly followed by the 132-page feature screenpl...
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The Self-Imposed Deadline

  • Roy Peter Clark
  • .April 29, 2024
The Power of The Self-Imposed Deadline:With lots of activity around the publication of my new book “Murder Your Darlings: And Other Gentle Writing Advice from Aristotle to Zinsser,” I have been fielding lots of questions about productivity. It often comes in this form: “How did you ever write six books in a dozen years?”When I h...
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Writing Faith-Based Films

Laura Woodworth is a development executive for Cooke Media Group, a freelance writer-producer-director and author in the Christian space. She shared her views on writing in this specialized field and making it accessible to a wider audience,How do you define the faith-based genre?Films with a faith element used to fall under mai...
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Test Your Story Concept

I once taught a webinar for The Writers Store on Story Development. In it we talked about the importance of testing your story concept before you end up like Charlie Kaufman in Adaptation lost in a sea of notes and pages with no idea how to move forward.What you want to do is find a process for evaluating your story concept befo...
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What Are We Really Selling?

Early in my career, I learned one of the shrewdest questions an entrepreneur can ask themselves, "What are we really selling?" For example:  You are not selling grass seed. You are selling a greener lawn.You are not selling boilers. You are selling warmer, cozier winter nights at a 27% fuel savings.You are not selling baseball t...

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