Episode 192: How to Sell Your Indie Film at the American Film Market with Johnathan Wolf

Have you ever wondered how films are sold internationally or domestically for that matter? Today on the show we have Jonathan Wolf, the managing director of the American Film Market or AFM as it's known. The American Film Market generates over $1 Billion in the seven-day event. Buyers from around the world come to buy, sell and pre-sell their film projects.

Johnathan and I discuss the inner workings of the American Film Market, how you should attend, the difference between creating a trailer and poster for the consumer vs a distributor and a ton more.

Here's a bit on today's guest.

Jonathan Wolf has been IFTA’s Executive Vice President and Managing Partner of the AFM since 1998. He joined IFTA in 1993 as Senior Vice President of Business Development and established IFTA Collections, which now distributes millions of dollars in royalties to participants each year. Previously, Wolf spent two years as President & COO of Studio Three Film Corporation, a U.S. theatrical distribution company.

From 1980 to 1990 he held various finance positions within the industry, culminating as Chief Financial Officer of New World International, where he oversaw the company’s international operations. Wolf is a graduate of the University of Southern California Business School.

If you want to sell your film then get ready to take some notes. Enjoy my conversation with Johnathan Wolf from the American Film Market.