The ISA is seeking a Senior Marketing Manager!
We’re looking for a creative, experienced, self-starter to join our marketing team. This is a fast-paced, detail-oriented job for someone who wants to be a part of a growing company and believes in encouraging writers and guiding them toward success. We have a strong team of creatives who work well together and support one another.
IMPORTANT:
Please submit a cover letter and resume to be considered for this position. We do not need a script or writing sample, simply attach your cover letter and resume in those areas.
The Senior Marketing Manager will report directly to the CEO and COO and will be responsible for:
Brand Identity and Positioning
- Position the brand effectively in the market, differentiating it from competitors and establishing a unique value proposition.
- Design assets for marketing and social media (Canva and Adobe experience) adhering to strict brand guidelines.
- Copywriting using unique brand voice.
- Experience in the screenwriting and filmmaking industry preferred.
Marketing Campaigns and Promotions
- Work with the Marketing team to plan and execute marketing campaigns across various channels (email, digital, social media, etc.) to increase brand awareness and engagement.
- Maintain marketing calendar and timelines.
- Develop email campaigns on marketing platforms like Mailchimp or others. Familiarity with list and segment creation, A/B testing, and audience targeting.
- Experience with CRMs preferred.
- Experience with customer feedback and user testing preferred.
- Strong command of SEO and SEA strategies helpful.
- Act as subject matter expert for our social and YouTube paid media strategy and execution.
Analytics and Reporting
- Use customer data to identify business insights and recommend solutions that optimize results. Develop monthly/quarterly business reviews and ad-hoc analysis.
- Experience with Google Analytics and other analytics services helpful.
- Monitor and analyze the effectiveness of marketing campaigns and strategies, using data to make informed adjustments.
- The position will be 20-25 hours per week with large potential for growth to full-time employment.
Rate: $25-$30/hour to start
We are LA-based and work remotely.
The ISA is proud to be an equal opportunity employer. We encourage people of all backgrounds to apply. We do not discriminate based upon race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, or other differences that set us apart and make us unique.
Please submit a cover letter and resume to be considered for this position. We do not need a script or writing sample, simply attach your cover letter and resume in requested areas.